Super Bowl Advertisements

This year my favorite football team was on the field, the New England Patriots.  this was the first Superbowl i have watched and been into since the last time they played in a Superbowl. It doesn't interest me to sit and watch two teams that i don't care about for three hours.  The one and only reason i would ever tune into the game was because of the many commercials that are put out specifically for the game.  Companies spend so much money trying to get the most memorable ads out there because so many people watch the Superbowl.  This years ads were a bummer to me because they weren't that funny, except for the dancing M&M.  I would say that this was one of the more disappointing years that i have watched which is odd because this was one of the most hyped up super bowls ever.  do you think that the ads played during the Superbowl can make or break a companies year?